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Story So Far

Jinny Ursell

A Note from Jinny, Designer and Founder of Jin Designs

I’m a Graphic Designer based on the sunny south coast of the UK, in a place called Hove Actually, next to Brighton. In June 2013, after many months, years even, of thoughts, dreams, creativity and plans, I launched my own designs on a range of high quality home and giftware.

Why did I do this? I ask that question myself sometimes! I’ve been a designer for several years now. I had my own graphic and web design business for over 8 years. During that time, I developed a very clean and simple style and I wanted to bring this style into home and giftware and offer consumers a fresh choice.

My designs feature plenty of space and simple characters. It's a contrast to the busy lives we lead. It’s not art to be admired. It’s design that tells a story. But not my story. I’ve designed these for people to create their own stories - as a reminder of something that's personal to them.

Over the last 4 years Jin Designs has grown rapidly thanks to being able to sell online both on this website and via other online platforms including notonthehighstreet.com and Etsy. I’ve also been able to offer my products to a number of retail buyers both in the UK and across the world. It's taken a lot of hard work and there’s still a lot to do but it is exciting times.

My style appeals to audiences across the globe. Collections such as Sitting Cat and Sleeping Cat are popular not just in the UK, but in the Far East, USA and Australia. More collections, like the recent Woodland and Winter Collections have followed, with an encouraging response and a growing fan base.

The aim of Jin Designs is to keep it simple. Whether it’s a design, a gift, or a home. With clean lines and plenty of space combined with top quality British made products, the result is stylish, sophisticated and rather delightful.

Jin Designs is available for commissioned graphic design work including:
- Corporate gifts or events
- Weddings, anniversaries or special occasions
- Designs for retailers, hotels, sports clubs and organisations.

Contact us to discuss your ideas or next project.